Privacy Policy

Smart Harvest Instruments Inc Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://smartharvest.ca (the “Site”) or through the use of any Smart Harvest Instruments Product or Services.

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

If you choose to make an account on the Site, will collect certain information from you, including but not limited to your name, user ID, email address, shipping address, phone number, password or other information for account verification. We refer to this information as “Account Information.”

When you active Smart Harvest Instruments hardware products, you may provide us with geolocation information. In order to provide your location, you may be required to enable certain features of your mobile phone, which enable Smart Harvest Instruments to identify your location through a variety of means, including GPS location, IP address, cell tower location, or detection by physical on-location Wi-Fi or Bluetooth sensors. If your location is collected through Wi-Fi or Bluetooth sensors of your mobile device or other Products not provided by Smart Harvest Instruments, please be aware that such sensors, and the associated data services, may be provided by a third party, which may access such information for the purpose of providing such data services to Smart Harvest Instruments. We refer to this information as “Location Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking about Device Information, Order Information, Account Information, and Location Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;
• Screen our orders for potential risk or fraud; and
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We share your Personal Information with third parties to help us use your Personal Information, as described above.
We use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device’s IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf. For further details, please see the ‘about Hotjar’ section of Hotjar’s support site.

We use ActiveCampaign to reach our customers, to understand how our customers interact with those communications and other content, and to customize marketing based on our customers’ interests. For more details, see ActiveCampaign’s privacy policy.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by visiting the following sites

• https://www.facebook.com/settings/?tab=ads
• https://www.google.com/settings/ads/anonymous Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

OPTING OUT OF DATA COLLECTION

Storage of cookies can be prevented by settings in your browser software. Note that you may not be able to use this website and all of its features to the fullest extent without cookies enabled.

To opt out of and prevent collection of data generated by cookies in relation to your use of the website by Google for the Google Analytics tool, you can install their opt-out plugin. Learn more at: https://tools.google.com/dlpage/gaoptout/

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at hello@smartharvest.ca or by mail using the details provided below:

180 Northfield Drive West, Unit 4, 1st Floor,
Waterloo, ON, N2L 0C7, Canada

Last Updated: Mar 9, 2023